Blog

How Human Cognitive Bias Impacts AI Decision Making

April 8, 2021Kathrin Stadler, Mindbreeze Products Marketing

Humans make decisions every day. And that’s good — but there’s a problem with the way we make those decisions. It turns out that humans are biased in their own favor, and we don’t always see it.

Getting the Most Out of Your Intent Data- 3 Things to do Right Now!

March 8, 2021Melanie Adcock, Vice President of Content North America

If you're a marketer, it's essential to have your finger on the pulse of intent data and its role in the future of marketing. Think of intent data as information on what people search for before they buy something.

Understanding Intent Data’s Impact on Business

February 16, 2021Melanie Adcock, Vice President of Content North America

Algorithms that predict purchases are very powerful. To know where your customers are going next, you need to predict what they might be thinking. The intelligence gathered to deliver these insights is called intent and intent data. Intent data is changing the way marketers do business.

How To Connect The Dots Of Enterprise Data To Reach Your Business Potential

February 5, 2021Daniel Fallmann, Gründer & Geschäftsführer

CEOs and line-of-business leaders are smart people. But they don’t know what their enterprise knows. As a result, their organizations miss out on a multitude of valuable opportunities.

What's new in the Mindbreeze InSpire 20.5 release

January 18, 2021Kathrin Stadler, Mindbreeze Products Marketing

We are delighted once again to be able to introduce you to a number of new features as part of our Mindbreeze InSpire 20.5 release.

Digital Twins Aren’t Just for Heavy Industry- You can Benefit from Looking in the Mirror, too

January 12, 2021Melanie Adcock, Vice President of Content North America

Throughout our culture, we are fascinated by twins and multiples. Images come to mind from the twins in Doublemint gum advertisements, the Olsen twins, and many others. Our interest is piqued at the mere mention of twins, and we just can’t help it. But what does this have to do with business?

How AI, KM and Insight Engines Can Improve Your Customer Service Game

November 25, 2020Daniel Fallmann, Gründer & Geschäftsführer

Customer experience has moved front and center with businesses in recent years. But never before has customer service been more important than today.

Six Trends for 2021: The Future of Knowledge Management

November 19, 2020Daniel Fallmann, Gründer & Geschäftsführer

Actual data doesn’t always generate business value or create competitive advantage. What companies do with their data is what really moves the needle.

AI + KM = ROI for Your Business

October 28, 2020Daniel Fallmann, Gründer & Geschäftsführer

Businesses are sitting on a wealth of data. But data silos and the lack of data structure act as barriers to using that information to their advantage. As a result, organizations miss out on savings and added value.

Mindbreeze Partner in the Spotlight: Fishbowl Solutions

October 21, 2020Kathrin Stadler, Mindbreeze Products Marketing

About three years ago, we established our global Mindbreeze partner program. Currently, more than 150 value-added reseller (VAR) partners across the globe are part of the program. Mindbreeze and these VARs have made satisfied customers out of some of the world’s largest companies

The Mindbreeze InSpire 20.4 release – What’s new?

October 20, 2020Kathrin Stadler, Mindbreeze Products Marketing

We are pleased to announce a number of new features now available in our Mindbreeze InSpire 20.4 release. Special thanks to all our customers and partners, who challenge us each day anew and inspire our constant efforts towards further advancement.

Everything you always wanted to know about chatbots

September 28, 2020Jakob Praher, Mindbreeze Products

Although today’s chatbots are already capable of performing a great number of functions and tasks, their success is still highly contingent upon user acceptance and, above all, actual use. And user acceptance depends not least on what the users expect from the bot.