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Mindbreeze Insight Apps: What’s Your Business Objective?

Gerald Martinetz, Mindbreeze Pre-Sales

Developing an insight app without a concrete business need for a specific department or functional area is like hopping in your car and heading on a road trip without any directions.

Intelligent Sales and Integration into Salesforce with Mindbreeze InSpire

Jeremy Wise, Mindbreeze Products Marketing

While retaining and hiring good people and having an excellent product is critical, this blog will look at the everchanging task of acquiring new customers and using artificial intelligence to help you do so.

Using Intent Data to Close Buyers and Generate Sales

Jeremy Wise, Mindbreeze Products Marketing

Acting on real-world data is one of the most valuable things companies can do to engage, understand, and eventually close customers.

Knowledge Enhancement Through Augmentation of Information

Jeremy Wise, Mindbreeze Products Marketing

When training machine learning models, data augmentation is a popular technique to enhance the performance of deep learning neural networks. The amount of data available plays a critical role in how accurately and quickly a training model can learn – this leads to more robust deep learning.

What Role Does Information Play in the Future of Work?

Jeremy Wise, Mindbreeze Products Marketing

Information is arguably the most essential resource within a company. However, knowing where or how to look for it is often a challenge for the workforce.

It is Time to Approach Customer Engagement as a Flywheel

Jeremy Wise, Mindbreeze Products Marketing

The coined term "purchase funnel" has been used as a basis for sales, customer outreach, and engagement for decades. The purchase funnel looks at the customer journey through a relatively narrow lens, making the flywheel a more innovative and successful approach to customer interaction.

Achieving the Total Experience with Case Deflection

Jeremy Wise, Mindbreeze Products Marketing

Companies invested in self-service technology that quickly direct customers to their solutions are a huge step ahead. The truth is, businesses are serving an impatient world. Whether the impatience is warranted or not, the customer has the right to better and faster resolutions.

What to Consider for your Insight Engine Rollout: Validate the ROI Calculation

Jeremy Wise, Mindbreeze Products Marketing

So, you identified the use case, defined the success criteria, did hands-on testing, and involved the users? The final part of the blog series on what to consider for your insight engine rollout will focus on validating the ROI calculation.

What to Consider for your Insight Engine Rollout: Involve the Users

Jeremy Wise, Mindbreeze Products Marketing

This next step is often overlooked but is as critical as any. Hands-on testing with company data serves clear value but should high-level decision-makers in the C-Suite be the only ones involved?

What to Consider for your Insight Engine Rollout: Hands-on Testing with Company Data

Jeremy Wise, Mindbreeze Products Marketing

Once a company identifies its use cases and defines its success criteria, it is critical to do hands-on testing of the product using actual company data. This is part three of the blog series on what to consider for your insight engine rollout.

What to Consider for your Insight Engine Rollout: Define the Success Criteria

Jeremy Wise, Mindbreeze Products Marketing

In part one of "What to Consider for your Insight Engine Rollout," we covered the critical first step of identifying and determining the use case. In this piece, we discuss step two – Define the Success Criteria.

What to Consider for your Insight Engine Rollout: Identify the Use Case

Jeremy Wise, Mindbreeze Products Marketing

The applications a business can use AI for are diverse, making virtually all sectors more efficient. Before integrating AI-powered technologies, such as an insight engine, the company management must ask the right questions and consider five critical points.